May 7, 2007
FOR IMMEDIATE RELEASE
Contact: George J. Petersen
College of Education
805-756-5056
gjpeters@calpoly.edu
New Book by Cal Poly Education Professor a 'Must-Read' for School Administrators
SAN LUIS OBISPO - A new book coauthored by Cal Poly College of Education Professor George J. Petersen helps fill the void in effective communication and public relations for school administrators.
"Effective Communication for School Administrators: A Necessity in an Information Age," published by Rowan and Littlefield, is the first of its kind for incoming and current school superintendents and principals.
"Teachers, students, parents, and communities have new expectations about the way they receive information," Petersen said. "Though communication has been identified as an essential area of practice, the discipline has largely been ignored in the study of school administration."
The three authors of "Effective Communication for School Administrators: A Necessity in an Information Age" blend research, theory, and practice as they examine the critical nature of communication for administrators.
The book examines relationships among communication, public relations, and school reform, and addresses effective communicative behavior in relation to learning organization, democratic leadership, organizational networks, conflict, positive relationships, and site-based management.
About the Authors
George J. Petersen is professor and chair of educational leadership at Cal Poly, San Luis Obispo. He is also an adjunct professor in the educational leadership and organization department at the University of California Santa Barbara. Prior to joining the faculty of Cal Poly and UCSB, he was the associate director of the University Council for Educational Administration as well as an associate professor in educational leadership and policy analysis at the University of Missouri-Columbia.
Theodore J. Kowalski is the Kuntz Family Chair in educational administration at the University of Dayton, Ohio. A former teacher, principal, superintendent, and college dean, he has authored of 29 books and more than 180 book chapters, journal articles, and research studies.
Lance D. Fusarelli is associate professor and chair of educational leadership at North Carolina State University, Raleigh. He was formerly on the faculty at Fordham University, New York.
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